you can see then senator obama won 67% of the miss panic vote in the 2008 election. john mccain winning only 31%. where does it stand now? take a look at this. this is from gallop. their most recent breakdown of the hispanic vote, and numbers look similar. there's president obama with 6 of%. mitt romney at 26%. that's why he has really been trying to reach out this week to latino and hispanic voters in florida and california. fred. >> oh, my goodness. and it's clear the latino vote will be very influential in november. that's what both camps are counting on, aren't they? >> the vote is growing with every cycle, and, you know, of course, the race for the white house is a battle for the states and electoral votes. the latino vote could be very important. florida obviously, if it's a close contest, the latino vote could be -- some other battleground states. colorado and nevada in the rocky mountains. again, it could be important. as in virginia and north carolina, two states where the hispanic population is growing, and those, of course, are both swing states as well, fred.